A Guide to Adapting Your Brands Ad Messaging & Digital Marketing To Connect with Customer During The Coronavirus Over the last 14 years, we’ve worked with multiple clients across diverse business models and verticals and wanted to share what...
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No matter what device you’re using, Google’s search results pages are now using mobile-first indexing. What does this mean for businesses and digital marketers, and how can you make sure your company looks good on the SERP? Read on...
According to ComScore, half of all searches will be voice searches by 2020. Click To Tweet So what does that mean for marketers? It means you better understand what exactly it is all about and how you can optimize...
I’m so proud to be sharing with you some very exciting news about Liberty Interactive Marketing! Our ad agency is one of the very first to be featured as a case study on Facebook’s Insights for our work on Planet...
CMOs forecast a 15.1% increase in digital marketing spending in 2018. Click To Tweet Key Takeaway: CMOs are continuing to increase digital marketing budgets while decreasing traditional advertising budgets. In fact, the research shows that the forecasted 15.1%...
More than half of YouTube video views come from mobile devices. Click To Tweet Key Takeaway: YouTube is a fantastic platform to reach and connect with existing and potential customers. Especially when you consider that more than 1 billion...
Global ad spending on video will increase by 23% this year to $27.2 billion. Click To Tweet Key Takeaway: Video ads are a great way to gain reach and visibility at a relatively low cost compared to other types...
Only 42% of businesses claim that their Facebook marketing is effective. If you cannot answer confidently, yes, your Facebook marketing is effective, it's time to find a new strategy and determine what is working and what isn't.
Key Takeaway: When it comes to succeeding on mobile devices, load time is critical. You could have the best-looking website and amazing products, but if it doesn’t load fast enough on mobile, people will simply not stick around. Make...
Key Takeaway: $72.5 billion was spent on digital advertising in the US in 2016, compared to TV’s $71.3 billion. Year-over-year, spending on digital advertising increased 22%. (Stat Source: Advertising Age) Spending on digital advertising as a whole just surpassed...