In this day and age we are all anxious to get our Web site up and running and then market the heck out of it, but before you do ask yourself a few of these questions:
1. Is your Web site functional?
2. Is your Web site accessible?
3. Is your Web site usable?
If you are saying yes, yes, yes – are you sure about what these questions really mean to your site. If pages aren’t loading correctly, alt tags aren’t present, fonts aren’t user friendly, etc. Then your real answers might be no, no, and no. Before jumping head first into optimizing your site and marketing your site you must first have the basic foundation in place. Whether you are creating a new Web site or a Web site redesign it’s important to do some research and strategy initiatives first. So that when the time comes to market your site you can feel confident that every visitor/customer that comes to your site is going to have a satisfactory visit and accomplish the task they set out to.
For web consulting services, pay-per-click managment, and search engine marketing contact Liberty Interactive Marketing