These simple recommendations will help businesses and organizations kick start or accentuate their online marketing efforts. They are evergreen best practices that are tried and true. 1. DO track and monitor visitor behavior. Studying your Web site visitor’s behaviors will...
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We’ve have many inquiries from clients over the past few weeks about support from our digital marketing platform partners like Google and Facebook and how they are supporting small business. Many of these enterprise partners have worked quickly to...
Only 42% of businesses claim that their Facebook marketing is effective. If you cannot answer confidently, yes, your Facebook marketing is effective, it's time to find a new strategy and determine what is working and what isn't.
Key Takeaway: When it comes to succeeding on mobile devices, load time is critical. You could have the best-looking website and amazing products, but if it doesn’t load fast enough on mobile, people will simply not stick around. Make...
Voice search is on trend this year and with the huge success of Alexa, Amazon is looking to launch an advertising platform designed for voice search. This is big news for marketers who have been excited for the opportunities...
Global mobile ad spend will double print by 2019 and make up 27% of total ad spend. Click To Tweet Key Takeaway: Currently, global mobile ad spend accounts for 15%, so the predicted rise to 27% in just over...
Are you racking your brain trying to figure out how to get those awesome gold-star reviews to show up with your paid-search ads? Don’t sweat it – we’re here totell you exactly how to get it done. First things...
4 in 5 consumers use search engines to find products, services, or experiences nearby. Click To Tweet Key Takeaway: That means if you have an incorrect address, phone number or website listed on local search results, you could be...
91% of enterprise companies do not prioritize SEO and search marketing. Click To Tweet In fact, only 5% of them think PPC ads will be a top priority marketing channel in the next 6-12 months, and only 4% are...
Google AdWords is about to give advertisers 2x more space with Expanded Text Ads. Click To Tweet Key Takeaway: Are you ready for this? The new longer format is designed to give advertisers better results on mobile devices with...