Global mobile ad spend will double print by 2019 and make up 27% of total ad spend. Click To Tweet Key Takeaway: Currently, global mobile ad spend accounts for 15%, so the predicted rise to 27% in just over...
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One-Fifth of US E-Commerce Spending Is Now On Mobile Devices Click To Tweet Key Takeaway: This is the largest share mobile has ever taken on e-commerce spending, and is based on Q3 2016 data which showed that US digital...
Mobile devices accounted for the majority (53%) of Q1 paid search clicks in North America. Click To Tweet Key Takeaway: This is up from 48% in Q4. Now, it’s important to keep in mind that this stat will vary...
Mobile accounted for about1 in every 6 retail dollars spent onlineduring Q4 2015. Click To Tweet Key Takeaway: Now that it’s almost 6 months later, you can bet this number has increased even more. What does this mean for...
47% of mobile shoppers prefer to use an app over a browser for convenience and speed. Click To Tweet Key Takeaway: Are your holiday business goals not being met? Take a look at how many people are browsing your...
Facebook’s mobile ad revenue grew 73% year-over-year. Click To Tweet Key Takeaway: What’s more, their mobile ad revenue now makes up a 78% share of their total ad revenue. That’s a pretty insane number if you think about it...
90% of consumers engage with a second screen while watching TV. Click To Tweet Key Takeaway: Ninety percent! That’s huge. Why not try to capitalize on this opportunity? If you’re running TV ads, it’s essential that you at least...
Sites that aren’t mobile-friendly are seeing up to a 10% dip in organic traffic. Click To Tweet Key Takeaway: Mobilegeddon is real. Don’t ignore it. Start with making your homepage and top entry pages mobile-friendly and work back from...
Check out this week’s top 5 digital marketing stats and key takeaways! 50% of mobile users are most likely to visit a store within a day after conducting a local search. Click To Tweet Key Takeaway: If you have...
By 2019 mobile will account for 72% of US digital ad spend. Click To Tweet Key Takeaway: Mobile is where the growth is. Facebook and Google dominate mobile advertising currently, but keep your eye out for other top companies...