Instagram has quickly become one of the most popular websites/apps used by tech-savvy teens and adults worldwide, however it still leaves many marketers and CEO’s scratching their heads when it comes to how to use Instagram for marketing. First...
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Email marketing seems simple, and for the most part it is. Yet, many companies and clients create their emails and fail to browser test or email client test to make sure their emails are rendering consistently across these platforms....
Whether novice or pro, the annotations feature in Google Analytics (GA) is one feature your entire organization should be using. Earlier this year it became available to all GA account users and is one of the most simple features...
Almost 80 percent of consumers receive messages from companies (according to a 2008 L-soft whitepaper). Is your company newsletter following email marketing best practices? If not, you risk the chance of having your email deleted from a potential customer’s...
While reading my dailies, I came across a fabulous article by Cameron Chapman on Smashing Magazine. Its focus was “Best Practices for Non-profit Website Design.” And while I have no arguments about how helpful and resourceful this article is...
Email is even more prevalent today than it was 4 years ago when folks were using their email clients as filing systems. The face and the functionality of email has changed tremendously over the last four years. While commonplace,...
In this day and age we are all anxious to get our Web site up and running and then market the heck out of it, but before you do ask yourself a few of these questions: 1. Is your...