Certain legislation has been introduced that may impact the digital marketing and advertising industry. This legislation, if passed, has the potential to hurt small businesses who use digital marketing as a part of their overall advertising strategy, to reach...
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59% of B2C Marketers Learn About Target Audiences Through Keyword Research. Click To Tweet Key Takeaway: The survey indicates that keyword research is the most popular way to find out more about target audiences. Following close behind is social...
The top priority for marketers’ this year isto better understand their customers. Click To Tweet Key Takeaway: It’s also a top challenge that marketers face, based on the survey of professionals around the world. Other priorities that marketers are...
Here are this week’s top 5 digital marketing stats! Internet users in the US spend 1.67 hours per day on average on social media sites. Click To Tweet Key Takeaway: Compare that with 3.42 hours per day for people...
Consumers with over six figure incomes spend 22.1 hours a week online, up from 10.7 hours reported five years ago (2008 Mendelsohn Affluent Survey Results). The survey also revealed that these affluent consumers read print publications just as much...