56% of US smartphone owning adults have abandoned a mobile transaction. Click To Tweet Key Takeaway: This statistic is down from 66% in 2013, but as you can see, many people are hesitant to purchase on mobile devices. It...
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Wikipedia’s organic search traffic from Google dropped 11% from May to July. Click To Tweet Key Takeaway: Have you noticed less Wikipedia results in Google’s organic search? The 11% drop works out to a decline of over 250 million...
About 18% of the US internet population is blocking ads. Click To Tweet Key Takeaway: $21.8 billion in global ad revenues have been blocked/lost so far in 2015. What started out as a slow trend back in 2009 has...
47% of U.S. jobs are susceptible to machine automation. Click To Tweet Key Takeaway: Did you know that there are machines that can write content? Yes, you read that right. The Associated Press and Forbes both use platforms to...
Sites that aren’t mobile-friendly are seeing up to a 10% dip in organic traffic. Click To Tweet Key Takeaway: Mobilegeddon is real. Don’t ignore it. Start with making your homepage and top entry pages mobile-friendly and work back from...
1 in 7 A/B test campaigns produce a statistically significant improvement. Click To Tweet Key Takeaway: The sad truth is that most companies do not perform A/B test campaigns at all. Those that do often randomly choose elements to...
72% of marketing professionals say relevant content creation is the most effective SEO tactic. Click To Tweet Key Takeaway: The keyword here is relevant. It is imperative that you understand your customers’ attitudes and interests in order to produce...
Check out this week’s top 5 digital marketing stats and key takeaways! 50% of mobile users are most likely to visit a store within a day after conducting a local search. Click To Tweet Key Takeaway: If you have...
Online ad revenues grew by 16% year-over-year in Q1, matching 2014’s growth rate. Click To Tweet Key Takeaway: This trend has been holding steady for the past 5 years. In fact, online ad revenue growth has seen double-digits for...
Here are this week’s top 5 digital marketing statistics and key takeaways. Want to know how these stats relate to your business? Drop us a line and let’s chat about your online marketing goals. Remarketing w/ Google Analytics drove...