Link building can get a bad rap sometimes. Often people think it’s just spam, but really link building is a very beneficial component of a successful SEO campaign. Some companies buy links or hire companies to post automated links...
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While it may seem that the entire social ecosystem has been thinking that Twitter is floundering in their business plan (how in the world will they make money), especially after important documents were leaked back in July of 2009....
The Trinity of Technical SEO: Latency, Indexation and Bandwidth As most of us know, SEO goes way beyond Titles, Tags and keyword selection. Gone are the days where heavily optimizing a page for “crazy purple widgets” will get you...
A Short How-To On Identifying Indexation Problems during an SEO Audit
This article first appeared on agencyside where Mike Swan, Director of Search Marketing Strategy at Liberty Interactive Marketing is a guest columnist as well as a panel speaker on topics for search marketing strategies. Content Network is a Waste...
Whether novice or pro, the annotations feature in Google Analytics (GA) is one feature your entire organization should be using. Earlier this year it became available to all GA account users and is one of the most simple features...
href=”http://www.groupon.com” target=”_blank”>Groupon, the popular, online coupon service that launched less than two years ago in Chicago, has become a hit with money conscious consumers. But as it continues to expand to more and more cities including right here in...
One of the most common topics we encounter when planning a new paid search engagement is how much focus should be placed on the competitive landscape. More specifically, is it prudent to bid on competitors’ branded and/or product terms?...
We have had many clients ask us how Bing differs from Google and if there are SEO considerations to account for. Coincidentally, MarketingProfs.com gave a webinar last week with the topic of optimizing your site for Bing vs. Google...
It was just announced that Facebook pages will now be a part of Google’s real-time results. There is still no way of knowing if or when your status updates will also start to appear but pay attention, this is...