Digital Marketing Trends and Best Practices Blog

  • Facebook Advertising

Instagram Just Rolled Out An Algorithm-Based Feed Similar To Facebook’s News Feed

[Tweet "Last week Instagram rolled out an algorithm-based feed, similar to Facebook’s news feed."] Key Takeaway: This means it might…

  • Facebook Advertising
  • Social Ads

Majority of B2C Marketers Find Promoted Social Posts and Ads Effective

[Tweet "The majority of B2C marketers find promoted social posts and ads effective."] Key Takeaway: If you’re posting update after…

  • Stats to Sell Digital Marketing

CMOs in the US Expect to Increase 2016 Marketing Budgets by 6.9%

[Tweet "CMOs in the US expect their 2016 marketing budgets to increase by an average of 6.9%."] Key Takeaway: According…

  • Google AdWords

Google Adwords Disabled 780 Million Ads for Violating Their Policies in 2015

[Tweet "Google Adwords disabled more than 780 million ads for violating their policies in 2015."] Key Takeaway: We’ve all seen bad…

  • Search Marketing
  • Stats to Sell Digital Marketing

Click Through Rate Increases 20% when a Paid Ad and an Organic Result Show on the Same Page

[Tweet "CTR increases 20% when a paid ad and an organic result show on the same page."] Key Takeaway: You’d…

  • Industry News & Partner Opinion

Zuckerberg is First Male CEO in Silicon Valley to Take Two Months Paternity Leave

[Tweet "Zuckerberg is the 1st male CEO of his stature in Silicon Valley to take 2 months of paternity leave."]…

  • Programmatic Online Advertising

Search Advertising Spending was up about 17% in Q3 2015 Compared to Q3 2014

[Tweet "Search Advertising Spend Increased 17% in Q3 2015 Compared to Q3 2014."] Key Takeaway: Make sure you’re adjusting your…

  • Ecommerce

Forbes Gets 42% of Readers to Switch Off Ad Blockers

[Tweet "Forbes gets 42% of readers to switch off ad blockers."] Key Takeaway: Ad blockers are bad news for marketers.…

  • #TMT5
  • Mobile Advertising

47% of Mobile Shoppers Prefer to Use an App Over a Browser for Convenience and Speed

[Tweet "47% of mobile shoppers prefer to use an app over a browser for convenience and speed."] Key Takeaway: Are…

  • Ecommerce
  • Holiday

Online Sales From Black Friday 2015 Are Up 16.1% From Last Year

[Tweet "Online sales in the US were up 16.1% on Black Friday 2015 compared to Black Friday 2014."] Key Takeaway: Brands took advantage…