Digital Marketing Trends and Best Practices Blog

  • #TMT5
  • Facebook Advertising
  • Google AdWords

100% Of The Growth In The Ad Tech Industry Is Coming From Google And Facebook

[Tweet "100% of the growth in the ad tech industry is coming from Google and Facebook."] Key Takeaway: While you…

  • #TMT5
  • Audience Targeting
  • Social Ads

59% of B2C Marketers Learn About Target Audiences Through Keyword Research

[Tweet "59% of B2C Marketers Learn About Target Audiences Through Keyword Research."] Key Takeaway: The survey indicates that keyword research…

  • #TMT5
  • Ecommerce
  • Holiday

Advertisers Will Spend 62% Of Holiday Marketing Budgets On Digital Marketing

[Tweet "Advertisers plan to spend on average 62% of their holiday marketing budget on digital marketing."] Key Takeaway: Facebook and…

  • Search Marketing

How To Get Star Reviews On Your Paid Search Ads

Are you racking your brain trying to figure out how to get those awesome gold-star reviews to show up with…

  • #TMT5
  • Search Marketing

4 In 5 Consumers Use Search Engines To Find Products, Services, Or Experiences Nearby

[Tweet "4 in 5 consumers use search engines to find products, services, or experiences nearby."] Key Takeaway: That means if…

  • #TMT5
  • Search Marketing
  • SEO & Content Marketing

91% of Enterprise Companies Do Not Prioritize SEO and Search Marketing

[Tweet "91% of enterprise companies do not prioritize SEO and search marketing."] In fact, only 5% of them think PPC…

  • Stats to Sell Digital Marketing

45% Of Marketers Think Email And Content Marketing Are The Most Effective Lead-Gen Tactics

[Tweet "45% of marketers think email and content marketing are the most effective lead-gen tactics."] Key Takeaway: Interestingly, 47% of…

  • Ecommerce

Back-To-School Spending Expected To Reach $75.8 Billion, Up 11% From Last Year

[Tweet "Back-to-School spending is expected to reach $75.8 billion, up 11% from last year."] Key Takeaway: Make sure you’re stocked…

  • Best Practices
  • Ecommerce
  • Google AdWords
  • Holiday

5 Ways To Improve Your Google Shopping Strategy This Holiday

[Tweet "Only 34% of products purchased via Google Shopping match the product ad that was clicked."] Key Takeaway: The majority…

  • Industry News & Partner Opinion

Verizon Acquires Yahoo for $4.83 Billion – The Next Big Dog in Digital Media?

[Tweet "Verizon acquired Yahoo for $4.83 billion. CEO says goal is to become big dog in digital media."] Key Takeaway: Keep…